EXPERIENCE
Freelance UX writer
EXSquared
Austin, TX: Jun 2024 – present
Reviewing interfaces for consistent storytelling and language use. Writing with simplified English to ease translation for an international client. Collaborated with many departments and stakeholders to write marketing copy for a re-brand of EXSquared’s website. Collaborated with apps like Slack, Zoom, and Figma. .
Principal content designer
Fidelity Labs, Project Apiary
Boston, MA (remote): Jul 2022 – Dec 2023
Closely collaborated with research, UX, and product design teams to simplify the management of restricted shares and securities. Wrote and edited both microcopy and marketing copy for landing pages, brochures, and slide decks in Figma, Jira, Confluence, and Microsoft Office programs. Worked in real time via Microsoft Teams and Zoom to understand the full scope of our fintech product and brainstorm ever simpler solutions to our mission. Worked with our legal review team to ensure that all copy met the stringent requirements of our tightly-regulated industry.
UX writer/senior content designer
Givelify
Indianapolis, IN (remote): Sep 2020 – Jul 2022
Worked with UX and product designers and marketing teams to produce user experiences and flows that focused on clarity and usability. Crafted content strategy in tandem with marketing to create the strongest possible presence for a complete rebranding. Wrote copy and microcopy for our B2B homepage, focusing on our fintech and charitable donation platform’s benefits to churches and nonprofits. Used Figma to evaluate UX from a storytelling perspective. Wrote and edited UX microcopy and educational copy for informational dashboards for clients in the nonprofit and religious spaces. Created brand guidelines and a copy-focused style guide.
Associate copywriter
Hilton XD
Memphis, TN: Feb 2016 – Feb 2020
Updated and expanded our internal copy style guide. Wrote and edited interface copy for the Hilton Honors app and our upcoming Property Engagement Platform. Worked closely with our UX and design teams to create accessible and inclusive user-focused experiences. Wrote and edited guidelines for our internal design system. Proofread colleagues’ work. Won a chili cook-off with a vegan chili that wasn’t even spicy.
Outreach Associate
Physicians Postgraduate Press
Memphis, TN: Apr 2015 – Feb 2016
Managed social media presence for the Journal of Clinical Psychiatry and our continuing medical education (CME) programs. Wrote succinct summaries of psychiatric research. Wrote and edited email newsletters. Tracked engagement across all platforms.
Project Assistant/Project Writer
Physicians Postgraduate Press
Memphis, TN: Aug 2014 – Apr 2015
Ghostwrote medical articles for continuing medical education (CME) publications. Created scripts for videos accompanying of online CME activities. Wrote abstracts for articles going into publication. Edited for style and content. Researched needs assessment sections of grants and proposals.
Project assistant
Physicians Postgraduate Press
Memphis, TN: Aug 2014 – Apr 2015
Researched, wrote, and edited text versions of psychiatric research and best-practice treatment presentations for CME programs. Provided program overviews to grant funders. Created storyboards and scripts for videos and interactive games included in our programs.
Marketing specialist
Elite Deals
Memphis, TN: Feb 2014 – Jul 2014
Managed social media for three online retailers. Wrote, designed, and tracked metrics on email newsletters.
Graphic Designer
Magnetic Digital Agency; Memphis, Tenn.
2013
Wrote copy for both advertising and search engine optimization (SEO) purposes. Wrote blog posts for the company’s Website. Wrote PPC ad campaigns. Created print and digital identities for clients. Designed client sites based on the WordPress platform, tuned for responsive design and maximized SEO benefit. Created monthly analytics reports for clients, researched new SEO strategies based on those results.
Marketing manager & server
Bardog Tavern
Memphis, TN: Oct 2010 – Oct 2016
Managed social media, including food photography. Co-wrote weekly print ads with the company’s owner. Designed collateral media. Also worked as a restaurant server. Left full-time in Feb 2014, continued to pick up shifts through Oct 2016.
Social media specialist
LunaWeb
Memphis, TN: Mar 2009 – Mar 2010
Managed social media, SEO, and blogging campaigns for clients. Promoted, documented and presented at social media education events for local business owners.
Marketing Assistant
The Pink Palace Family of Museums
2008 - 2009
Revised site copy on MemphisMuseums.org for readability and search engine optimization and managed updates. Began online audience development campaign via social media, created related strategies and policies. Assisted graphic design staff with member publications and museum displays.
EDUCATION
Ball State University
Muncie, IN: 2004 – 2008
B.A. in English, Creative Writing, 2008.